19.10.18 EXECUTIVE MBA NEW ERA

19.10.18 EXECUTIVE MBA NEW ERA

19.10.18 EXECUTIVE MBA NEW ERA

USI EMBA opens its doors for a complete presentation of its new international format, EMBA9

When?

Friday 19 October
18:00 – Welcome Coffee
18:30 – 19:15 Presentation of the new Executive MBA program , by Prof. Gianluca Colombo – EMBA Director
19:15 – 20:00 “How to increase Your E-Commerce Revenue”, by Santiago Imperatrice

Why?

Meet the Director of the program, the EMBA Team, as well as alumni.
This is an opportunity to learn about the program, application requirements, and details regarding financial aid and scholarships.
USI EMBA gives you the right tools to take your career to the next level, with its new international format.

Check out new features and updates!

– 18 months
– 3 days from Thursday to Saturday
– 8:30-17:30
 11 core courses
– 2 Advanced Modules
– 1 International Business Course in Dubai
– 1 Keystone Project
– Degree: Executive Master in Business Administration – 60 Credits ECTS – MAS

What?

USI EMBA is a part-time, 18-month Executive Master in Business Administration designed to equip management professionals with a well-rounded skill set as well as introduce them to a strong Swiss and international network. USI EMBA integrates cutting-edge, global business knowledge taught by internationally recognized management scholars, with a specific focus on the individual needs and objectives of each student.
Don’t miss this opportunity!
Invest in yourself!

How to increase Your E-Commerce Revenue?

Guest Speaker: Santiago Imperatrice, CEO Latitude 46, Digital Marketing Agency.

Topic: “How to increase Your E-Commerce Revenue”. You would learn how to measure the success of your e-commerce / e-business, and increase online sales.

BIO: Industrial Engineer with 10+ years experience in Digital Business.
His professional background includes management positions in multinational companies such as IKEA, Guess and Bally.

Santiago work with owners and managers to drive better business outcomes with best-in-class digital marketing strategy: SEO/SEM, Social Media marketing, Google Ads campaigns, and everything in between.

He creates courses and teaches on subjects including Ecommerce, Social Media Marketing, Personal Branding and SEO/SEM strategy.

 


Limited places, book your place at : emba@usi.ch

USI EMBA GRADUATION – STEPHEN NORMAN

USI EMBA GRADUATION – STEPHEN NORMAN

USI EMBA GRADUATION – STEPHEN NORMAN

USI EMBA Graduation Ceremony 2018

Keynote Speaker: Stephen Norman,

Managing Director of Vauxhall Motors and Opel Ireland

 

When: Saturday, 20 October 2018
Where: USI Università della Svizzera italiana, Via Buffi 13, 6900 Lugano, Auditorium

Come help us celebrate the success of our EMBA#7 students and listen to an engaging presentation from Stephen Norman.

Mr. Norman spent his professional life in the automotive industry, where he experienced different positions, in different companies and cultures. What are the major changes in term of culture and management practices overtime and across companies and cultures?
How a young EMBA graduate can approach professional change?

Stephen Norman

With effect from February 1st 2018, Stephen Norman is appointed Managing Director of Vauxhall Motors and Opel Ireland. He will report to Peter Christian Kuespert, Sales, Marketing and Aftersales Managing Director of Opel/Vauxhall.

Stephen Norman joined Groupe PSA in May 2014 as Chief Marketing Officer and was appointed Senior Vice President, Chief Sales and Marketing Officer in 2016 with remarkable achievements.

In this new capacity, he will be responsible for leading Vauxhall Motors and Opel Ireland business and development, in line with the new strategic plan PACE! Given his extensive worldwide Marketing experience, Stephen Norman will also serve as Marketing reference for Opel/Vauxhall.

He succeeds Rory Harvey, who has elected to leave the business at the end of February.

Vauxhall and Opel sold 202,000 cars and 29,000 vans in England and Ireland in 2017. Since November 2017, Vauxhall Motors and Opel Ireland are implementing Opel’s new strategic plan, PACE! aiming at becoming profitable, electric and global.

 


Agenda:

16:30 – 16:45 Welcome Address Prof. Boas Erez, Rector Università della Svizzera italiana (USI)
16:45 – 17:15 Keynote Speaker Stephen Norman, Managing Director of Vauxhall Motors and Opel Ireland.
17:15 – 17:30 Conferring of Diplomas Prof. Boas Erez, Rector Università della Svizzera italiana Prof. Patrick Gagliardini, Dean Faculty of Economics Prof. Gianluca Colombo, Director Executive MBA
17:30 – 18:00 Class Address EMBA#7 Representatives
18:00 – 18:05 USI EMBA Teaching Awards
18:05 – 18:15 USI EMBA CLUB EMBA Alumni Representatives
18:15 – 18:30 Closing remarks Prof. Gianluca Colombo, Director Executive MBA
18:30 Aperitif USI Executive Center

 

 

EMBA visit to Gösgen Nuclear Power Plant

EMBA visit to Gösgen Nuclear Power Plant

EMBA visit to Gösgen Nuclear Power Plant

When: Monday 24, from 12

Where: Gösgen-Däniken Nuclear Power Plant

About nuclear reactors in Switzerland…

Switzerland has five nuclear reactors generating up to 40% of its electricity. Two large new units were planned.
•National votes have confirmed nuclear energy as an ongoing part of Switzerland’s electricity mix.
•In June 2011 parliament resolved not to replace any reactors, and hence to phase out nuclear power gradually, and this was confirmed in a 2017 referendum.

Electricity consumption in Switzerland has been growing at about 2% per year since 1980. To ensure security of supply during winter months, Swiss utilities have long-term contracts with EDF to import 2500 MWe of French nuclear power, at a price premium. In March 2017 the National Council voted 136 to 52 to maintain this arrangement. Per capita consumption is about 7000 kWh/yr. While there are no current plans to build more nuclear plants, $12 billion in hydro projects is reported.

Gösgen Nuclear Power Plant

The first discussions about the construction of the third Swiss nuclear power plant started in 1966. In 1970 the formal request was submitted to the federal authorities. Initially foreseeing a river water cooling, the blueprints had to be modified in order to meet a new federal regulation that in 1971 forbade such systems for future plants. After the introduction of a cooling tower, the authorities issued the location authorization on 31 October 1972. The construction started in summer 1973, after that a series of local permits had been granted. The commissioning was authorized on 29 September 1979. The KKG was ready to start operation in February 1979, but the Three Mile Island accident led the Swiss Federal Council to order a security check on the Swiss plants that took some months. It eventually entered its commercial phase on 1 November 1979.The unlimited operating license was issued on 29 September 1978.

Over the years the gross plant output has been increased from the initial 970 MW to 990 MW (1992) and finally to the present 1020 MW by a series of small changes in the reactor configuration and the installation of new low pressure turbines.

The last significant change to the KKG was the construction of a new storage facility for spent rods. It entered operation in 2008.

Acceptance

In the 1970s the opposition to the construction of new plants increased in importance. Despite the accident at the Lucens Nuclear Power Plant, the debate mostly regarded technical aspects such as the construction of facilities in densely populated areas or the cooling system. Numerous were the concerns about an overexploitation of the Aar and Rhine waters, already used for the cooling of the Beznau and Mühleberg stations and in numerous hydroelectric plants. In March 1971 the Federal Council forbade the use of river water for direct cooling of new plants. Since the KKG should also have been cooled by the Aar, the project had to be adapted by adding the cooling tower.

With the submission of the construction request in 1972 numerous formal oppositions were presented by groups and individuals at federal, cantonal, and communal level. All were rejected and construction started in 1973. In the meantime the oil crisis and the resulting awareness of the need of an energy mix diversification decreased the resistance to nuclear power.

The confrontation revived in summer 1977. Over the Pentecost weekend around 3000 opponents a day participated to a protest march towards the plant construction site. On 25 June 1977 2000-3000 activists tried to occupy the accesses to the KKG and had to be dispersed by the police. The same scuffles took place two weeks later between 6000 demonstrators and 1000 policemen. Still the plant got the authorization to start operation in 1979. The continual strong opposition to the KKG induced the federal authorities in 1980 to call a hearing about the plant safety. They concluded that the plant satisfied all legal requirements and could continue operation. In April 1981 the last formal oppositions were rejected by the Federal Council, putting an end to a decade of intense confrontation.

The Chernobyl disaster rekindled the opposition to nuclear power, which led in 1987 to a cantonal initiative for shutting down the KKG. This was eventually rejected by the Solothurn citizens with a 73% majority. Except for the 10 year building suspension for new plants of 1990, approved by the 52.5%,the same fate has been reserved by the cantonal population to all other federal initiatives proposing anticipated shutdowns or moratoria. In 2007 the cantonal parliament entrusted the government to act in order to promote the building of a new plant in the Niederamt region, between Olten and Aarau.
7000 kWh/yr. While there are no current plans to build more nuclear plants, $12 billion in hydro projects is reported.

 

Luxury Bites: A journey through the finest food

Luxury Bites: A journey through the finest food

Luxury Bites: A journey through the finest food

When: Thursday 13.09, from 18:00

Where: USI Executive Center

Keynote Speaker: Lelio Mondella, LVMH

Lelio Mondella

General Manager and CEO with 20 years of professional experience at executive’s level in Market leader company in Luxury and Fine Food sector: Organic Baby food and Juices Industry, Organic and biodynamic RETAIL chain, Ready to eat premium vegetables Multinational company, Calvisius caviar (N 1 Europe Ranking CAVIAR Company), Cova 1817 – LVMH group

LVMH

The mission of the LVMH group is to represent the most refined qualities of Western “Art de Vivre” around the world. Since its creation in 1987, LVMH has comprised a unique portfolio of over 70 prestigious brands and in the “Luxury Food business” is present with its famous maison of Wines & Spirits (Moët Hennessy) and in Selective Distribution (DFS, COVA 1817, La Grande Épicerie, Le Bon Marché and Starboard Cruise Services)

Presentation of the course

Learning Objectives

Lelio Mondella will present his course. The course will provide an overview of the Niche segment of the Luxury Food Business and will give its participants some genuine skills in Luxury Food Management, so that they can go on to better understand and access the world of Gourmet and Luxury Food Market and start operate as a professional in that field of activities. Participants will achieve familiarity with the culture and codes of that special niche understanding how a business function and key success factors to create and boost competitive advantage.
Course content
The purpose of this course is to provide students with an understanding of the dynamics and functioning of Luxury food with a focus on Brand strategy and intangible assets values from a general mgmt. perspective. Application of the MBA tools in real cases focusing on Strategic Marketing as well as issue to translate brand concept and idea into operational actions, are investigated together with participants during the course.
Some real cases of Brand architecture, new market penetration and product’s portfolio innovation are analysed during the course in order to understand how important is to think with a clear vision and be focused on brand mission. Route to internationalisation and different sales channel management are analysed as key factors for Business development with a pragmatic approach.

 

 

Limited places available. Write an email at: emba@usi.ch

The challenge of internationalization: Fidinam Australasia Real Estate

The challenge of internationalization: Fidinam Australasia Real Estate

The challenge of internationalization: Fidinam Australasia Real Estate

When: Monday 27 August, 2 PM

Where: Hilton Dubai Jumeirah, The Walk, Jumeirah Beach Residence P.O.Box 2431, Dubai, U.A.E
Almas 3

Keynote Speaker: Patrick Lardi, Member Board of Directors at ST Real Estate Holding Inc. / ST Australia Real Estate Inc. / ST USA Real Estate, USI EMBA Alumnus

Topic:

– Diversification of the strategy (in 2010) for international growth

– Effects of the globalization on the markets

– How to approach new markets based on the African example ( Foreign market entry modes)

– Services companies and their challenges in the internationalization process (2010 – Hong Kong / 2013 – Sydney and Dubai / 2017 – Singapore / 2018 – Vietnam and Mauritius)

– How to work in four different time zones with cultural differences in Sydney, Hong Kong, Dubai, Africa, Europe and the United States

Patrick Lardi

Member of the Board of Directors of Fidinam Australasia Real Estate. He has a mandate to explore the African continent for Fidinam Group Worldwide. Extensive experience in project management and business development. Worked among others for a Swiss based group specialized in Industrial and Residential Real Estate. He is also member of the Board of Directors of ST Australia Real Estate, ST USA Real Estate and of all Coweley Companies in Australia. Co-founder of Newscron a Swiss based media start-up. He holds an Executive Masters degree in Business Administration from Università della Svizzera Italiana.

 

Limited places available: emba@usi.ch

BE AN EMBA FOR A DAY – Dubai Edition

BE AN EMBA FOR A DAY – Dubai Edition

BE AN EMBA FOR A DAY – Dubai Edition

USI EMBA is going international: attend one of our EMBA courses in Dubai

International Business

When: August 27-28, 2018

Where:  Hilton Dubai Jumeirah, Almas 3

The aim of the course is to increase the knowledge of international business and to develop an understanding, both in a theoretical and practical sense, of problems and phenomena related to internationalization and operating in foreign markets.
The module will cover aspects related to globalization, foreign direct investments (FDI), foreign market entry and the internationalization process of the firm. It elaborates on how firms encounter and chose to solve different managerial problems and how these relate to the strategy of the firm. A central issue in this context concerns the choice of entry market and form of establishment on the foreign market. Another key issues in the course concerns the role of knowledge and experience of managers and the characteristics of the surrounding markets with particular emphasis on the relevance on cultural differences. An increasing number of firms have activities spread around the world and a critical reflection on the impact from culture on their business activities is of vital importance.

The topics/themes covered in the course:

• Strategy and international growth
• Globalization
• Foreign market entry modes
• Foreign direct investment
• Internationalization process
• Cultural differences

Prof. Francesco Ciabuschi, Professor of International Business (Uppsala University)

Francesco Ciabuschi is a Professor of International Business at the Uppsala University, Department of Business Studies.

He is currently also serving as board member of the Uppsala Antibiotic Center. He has been Director of Research for the Department of Business Studies (2014-15); he has been coordinator of the NORD-IB PhD school of International Business (program with six international partner schools) during 2009-13. Ciabuschi is leading and member of many international research projects (including EU founded projects) and member of several international academic associations.

Talking Presentation

When: August 29-30, 2018

Talking Presentations is an high-impact presentation skills workshop held by 8ack, a Corporate Training Company of Kinetic Consulting, a Strategic Consulting and Training Group based in Geneva, Switzerland, with an exceptional presence in Dubai, United Arab Emirates.
Talking Presentations will take your leadership ability and communication skills beyond that which you think is possible, by developing your ability to be more persuasive.
Companies often win business following a presentation to the most senior decision makers in the market.

The topics/themes covered in the course:

• Be more persuasive
• Communicate with greater clarity
• Project confidence in public speaking situations

Teaching approach:

Talking presentations workshop

Throughout the Workshop, students will have the opportunity, several times each day, to prepare and deliver presentations to the whole group. Each presentation is filmed and then reviewed with a coach. This approach ensures the maximum opportunity for practice and to build self-confidence.

Upon completion of the workshop, students will learn how to motivate and inspire their audiences with energy and enthusiasm.

For reservation or more information: emba@usi.ch