JUNE 8th- 11th BE AN EXECUTIVE MBA STUDENT FOR A DAY!

Join us for the extraordinary opportunity to attend one of our EMBA courses for a day!

Come at the USI Executive Center, have a nice coffee and talk with professors and other participants.

Three courses options are offered in this session:
Marketing
Accounting
International Business

Marketing
– Learn to understand the critical issues in marketing in the context of a business organization
– Improve the ability to carry out analysis of market behaviour for both consumers and business buyers
– Improve familiarity with developing a market strategy for a business
– Understand the impact of marketing decisions on the economic and financial performance of the company.

When
Thursday June 8th 10:00 – 12.30
Friday June 9th 8.30- 12:30
Saturday 10th June 8.30-12.30
Sunday 11th June 8.30-12.30

Albert Caruana Ph.D. is Professor of Marketing at the University of Malta, and at the University of Bologna, Italy. He continues to be actively involved in doctoral, master’s and staff development programmes and has lectured in Sweden, Switzerland, Italy, United Kingdom, France, United States, Australia, Singapore and China. His work includes papers published in the Journal of Advertising; Journal of Advertising Research; Journal of Business Research; Industrial Marketing Management; Journal of Marketing Education and European Journal of Marketing. A number of his papers have received awards.

International business
– Increase the knowledge of international business
– Learn to understand problems and phenomena related to internationalization and the management of multinational corporations
– Learn about:
Strategy and international growth;
Globalization and internationalization process;
Foreign market entry modes and direct investment;
Multinational strategies and structures.

When
Thursday June 8th 10.00-18.00
Friday June 9th 8.30-18.00
Saturday June 10th 8.30-18.00
Sunday 11th June 8.30-12.30

Prof. Francesco Ciabuschi
Francesco Ciabuschi is Professor of International Business at Uppsala University’s Department of Business Studies.
He has been also deputy head of department and director of research. He has a PhD in International Business from Uppsala University.
He teaches at the undergraduate, graduate, executive MBA, and doctoral programs. He is also a Graduate and PhD thesis supervisor.

Accounting
– Learn the “language of accounting”
– Learn to examine financial accounting information
– Gain expertise in cost accounting system design
– Acquire ability to prepare accounting information to support managerial decision

When
Thursday June 8th 13.30-18.00
Friday June 9th 13.30-18.00
Saturday 10th June 13.30-18.00

Prof. Laura Zoni
Ph.D. in Accountancy, Bocconi University. She he is currently Full Professor at Università Cattolica del Sacro Cuore. Senior Professor at SDA Bocconi, and MISB Bocconi. She has been Associate Visiting Professor at STERN School of Business, New York University (1995-1998 and 2008-2012) and at INSEAD, Fontainebleau (1999-2000). Sometimes consultant to the United Nation Development Program and the European Union for management training projects in Eastern Europe, Russia, Kirghizstan and Kazakhstan. She has been consulting to the industry on performance measurement systems design and implementation.

Space is limited, book now at:
emba@usi.ch